privacy policy


IAM Marketing is a trading name of Outsmart Agency Ltd.

The protection of your data is a high priority for us at Outsmart Agency Ltd and the viewing of the website pages is possible without the disclosure of any personal data.

The processing of your personal data, shall always be in line with the General Data Protection Regulation (GDPR), and in accordance with the country-specific data protection regulations applicable to Outsmart Agency Ltd registration number 6992765

What information are we collecting and how?

We collect your personal data in the following ways.

1 Website contact forms - These forms are used for the purpose of users viewing our website wanting to make an enquiry regarding our services. Name, address, email, telephone number and details of your enquiry are captured. These details are automatically captured and stored in the website and a copy of the enquiry sent on email to the internal representatives to deal with your enquiry

2 New business prospect information - we collect information on new business prospects that includes company name, name, job title, email address, telephone number and information that may assist us to tailor our proposal to you, for example, the turnover size of your business. These details are captured in the following ways:

  • Email correspondence
  • Face to face meetings
  • Telephone consultations
  • Lead generation services where we subscribe to purchase business lead information

3 Client & supplier information - if you become a client of Outsmart Agency Ltd or supply goods or services to us we collect the following information that is collected via our correspondence which could include emails, phone calls and face to face visits:

  • Name
  • Company Name
  • Company address
  • Email address
  • Telephone number
  • Company information including VAT number, reg number
  • Company banking details

Why is this data being collected and how do we use it?

1 Website contact forms - we collect this information to be able to reply to your enquiry and bring that enquiry to a satisfactory conclusion. We may contact you by email, over the phone or arrange a 1-2-1 visit as a result of that enquiry

We may also use that data to market to you on an ongoing basis under the legal basis of 'Legitimate Interest' as you have shown a positive indication that you want to hear from us regarding our services.

2 New business prospect information - we collect this information to be able to send relevant marketing proposals and quotations to prospect for your business based on the information provided

3 Client & supplier information - we use this information to be able to service the ongoing relationship of our clients and our suppliers

3rd parties

We do not supply your personal data to any 3rd parties, however we do use the following 3rd party providers in the following ways:

  • Our website where all of your personal data is collected is hosted by PS Website Design. All data held by PS Website Design Ltd is held on third-party servers that are active and backed up exclusively in the EU and copies held for 30 days. PS Website Design Ltd takes the security of the SkinGym website very seriously and the servers are protected by industry standard security protocols
    To visit PS Website Design click here1

Unsubscribing from communications

In any email communication that we send to you have the ability to unsubscribe.

You can manually request to unsubscribe and have your data removed by emailing us at or writing to us at

Andrew Taylor
IAM Marketing,
90 Upper Lane,
Little Gomersal,
BD19 4JF

Request for Personal Data

You have the right to request a copy of the personal data that is held by Outsmart Agency Ltd about you. Before disclosing the information, proof of identity will be required.

To do so please contact us by emailing or calling 0113 897 0708

Use of cookies

The list below describes the cookies we use on this site and what we use them for.

We use a number of different cookies on our site. If you do not know what cookies are, or how to control or delete them, then we recommend you visit for detailed guidance.

mousestats_vi: Mousestats -  May be set if a specific URL query in the webpage get called to force disable MouseStats.

DYNSRV: Hosting Provider - This cookie is believed to be used for load balancing to manage server traffic demand.

mousestats_si: Mousestats - May be set if a specific URL query in the webpage get called to force disable MouseStats.

__cfduid: Unknown - Used by multiple companies, but usually this cookies support chat services and accelerate loading times for chat functionality available through websites.

_gid: Google Analytics - Used to distinguish users.

_ga: Google Analytics - Used to distinguish users.

_gat: Google Analytics - Used to throttle request rate. If Google Analytics is deployed via Google Tag Manager, this cookie will be named _dc_gtm_<property-id>.

You can browse the site using your browser’s anonymous usage setting (called “Incognito” in Chrome, “InPrivate” for Internet Explorer, “Private Browsing” in Firefox and Safari etc.)

Name of Data Controller and Contact Information

If after reading the Privacy Policy, you have any concerns or questions please send an e-mail to Andrew Taylor the data controller at or write to us at:-

Andrew Taylor
IAM Marketing,
90 Upper Lane,
Little Gomersal,
BD19 4JF

Web URL: or

Effective Date

This Privacy Policy is effective as of 25th May 2018. Please check our Privacy Policy frequently to view any recent changes.